A good reputation is among the most valuable assets for any business.
Reputation management is the effort to influence what and how people think of a company’s brand. This is especially the case with the advent of online social media. The internet has magnified the effects of brand perception, for better or for worse – and that’s fantastic when consumer sentiment is positive. For companies experiencing a reputation crisis, the effects are even more pronounced.
ProfiDigital utilises many different reputation management strategies that will allow clients to maintain or improve its online reputation. We provide a full suite of services to help manage a client’s online reputation effectively. When a business discovers negative, misleading, or false content regarding their operation online, the ideal course of action is to remove it – but this is not always feasible. That is where a well-developed Online Reputation Management (ORM) strategy comes in.