Google Ads is Google’s pay-per-click (PPC) advertising solution, which allows businesses and website owners to bid on the chance to show its ads next to searches on Google.com, right when people are looking for what the company has to offer.
The spread of opportunities presented through search engine marketing offers an impactful way to capture and convert the attention of online users to drive revenue. By serving up content at optimal times in a buyer’s journey, brands can capitalise on this powerful marketing channel. ProfiDigital has some of the industry’s most experienced Google Ads specialists, who can help manage a client’s search campaigns.
ProfiDigital’s advanced knowledge and access to consumer insights enables it to build integrated campaigns that are driven by a client’s customers – not just by keywords. Through the execution of personal, adaptive ads, ProfiDigital has the tools in place to maximise a client’s campaign and accelerate business growth in a profitable and sustainable manner.
